May 30, 2024

1971 Buick Riviera

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The Buick Riviera is personal luxury car that was marketed by Buick from 1963 to 19999, with the exception of the 1994 model year.

As General Motors’ first entry into the personal luxury car market segment, the Riviera was highly praised by automotive journalists upon its high-profile debut. It was a ground-up design on a new GM E platform debuting for the 1963 model year and was also Buick’s first unique Riviera model.

Unlike its subsequent GM E platform stablemates, the Oldsmobile Toronado and Cadillac Eldorado, the Riviera was initially a front engine/rear-wheel drive platform, switching to front-wheel drive starting with the 1979 model year.

The Riviera was radically redesigned for the 1971 model year with flowing and dramatic “boat-tail” styling. Designed under Bill Mitchell’s direction, it was penned by Jerry Hirshberg, future head of design for Nissan, mating the two-piece vee-butted fastback rear window, inspired by the 1963 Corvette Sting Ray coupe, to the Riviera’s platform.

The design was originally intended for the smaller A-body or its related G-body, as shown by a full-scale clay model of an A-body based boat-tail Riviera recently revealed. Given the late stage of the 1968-72 A/G platform evolution and accretive cost to add another version to it, GM Management decreed that the next Riviera use the full-sized GM B platform body – expanded for 1971 by 3 in (76 mm) in wheelbase and more than 120 lb (54 kg) heavier – which produced controversial looks, making for a sharp departure from those of the Toronado and Eldorado.

This project came in to have all the interior removed and replaced with brand new upholstery. Along with having the old weather stripping removed and replaced with new rubber for a proper seal.

We have removed the entire interior upholstery from the vehicle.